工作職責(zé):
Key Objectives:
?As a Partner Marketing Manager, you will be part of HomeCredit China Product and Marketing department and work with Brand and Partner Marketing Director to develop and execute POS Excellence Strategy, drive Brand presence at POS, enhance brand share of mind and dominant first recommendation at POS.
?Based on deep understanding of internal business and external competition, you are responsible for driving cross functions integration to strategically plan and manage brand exposure at POS, systematically improve customer journey and ensure the overall execution excellence at POS.
Duties and responsibilities:
?Fully understand HomeCredit China business, POS structure, partner structure to continuously drive retail brand marketing strategy, POS excellence project.
?Develop yearly & quarterly plan of retail marketing communication plan, including branding, product launch and sustaining, as well as sales promotion.
?Manage cross function collaboration and communication on POS excellence project, deliver different layer communication at POS.
?Based on different POS class, partner type and commodity industry, plan retail marketing actions.
?Work closely with marketing campaign manager and product team for brand communication and product promotion at POS, work closely with partner marketing and sales team to develop tactical promotion at POS.
?Co-op with marketing operation team to ensure the retail campaign on time delivery and drive execution excellence and efficiency.
?Based on deep understanding of retail marketing and 3C environment, continuously drive POSM evaluation and develop innovative POS marketing materials to further drive brand presence at POS.
?Plan retail marketing budget based on POS excellence project and marketing calendar.
?Keep tracking POS execution performance across different sales region, develop quantified measurement and continuously drive executional excellence together with sales team.
?Supervise the external vendors to deliver expected POSM production and dispatching together with marketing operation team.
?Provide post tracking report and improvement actions to achieve POS excellence.

任職資格:
Requirements:
?Minimum 5-8 years related working experience in retail marketing, execution and planning (FMCG background is a plus).
?Knowledgeable in brand presence and POSM development and management.
?Good understanding of different type of retail environment.
?Proven experience in retail marketing management.
?Enjoy all the challenge, able to work under pressure and tight deadline yet keep positive attitude.
?Can work independently to drive things happen.
?Result oriented and able to collaborate with different team.
?Excellent project management skill and communication skill.
?Fluent English in both speaking and writing.
?Bachelor’s degree (marketing preferred) required. MBA a plus.
The Partner Marketing Manager will be a retail marketing and Consumer Electronics industry expert to convert Home Credit China marketing and business goal into integrated retail marketing plan to reach consumers across different touch points. Deep understanding of both partners and consumers is a MUST. He/she should be a retail expert to continuously drive Home Credit China share of mind at POS.

捷信集團(tuán)(Home Credit B.V.)是國際領(lǐng)先的消費金融服務(wù)提供商（簡稱：捷信），業(yè)務(wù)遍及全球11個極具增長潛力的市場。成立于1997年，捷信主要向信用記錄缺失或很少的人群提供負(fù)責(zé)任的貸款，以及簡單、方便和快捷的消費金融服務(wù)。在每個運營的國家，捷信都致力成為當(dāng)?shù)厥袌龅念I(lǐng)先者。憑借豐富的跨國運營經(jīng)驗和專業(yè)知識，捷信得以持續(xù)領(lǐng)先眾多的同行企業(yè)。通過提供安全和優(yōu)質(zhì)的貸款體驗，捷信積極地推動并擴(kuò)展普惠金融覆蓋傳統(tǒng)銀行服務(wù)覆蓋不到的人群——我們的很多客戶都是首次借款人。捷信積極推動生活水平的提升，同時滿足借款人的金融需求。截至2016年6月，捷信擁有超過8.6萬名員工，累計服務(wù)超過5,990萬客戶。捷信擁有強(qiáng)大的業(yè)務(wù)網(wǎng)絡(luò)，包括超過21.5萬個貸款服務(wù)網(wǎng)絡(luò)點。

截至2016年12月，捷信在中國的業(yè)務(wù)已覆蓋29個省份和直轄市，312個城市，擁有63,000多名員工。捷信與迪信通、蘇寧等全國知名的零售商有非常好的合作關(guān)系，通過超過14萬個貸款服務(wù)網(wǎng)點，累計服務(wù)客戶超過2,500萬人次。

繼武漢和長沙客戶服務(wù)中心投入運營后，2016年9月，捷信正式啟用其在華投資的全新客戶服務(wù)中心 – 天津客戶服務(wù)中心。此前，捷信在華共設(shè)有武漢和長沙兩大客戶服務(wù)中心，共可容納8000名專業(yè)客服人員，日均服務(wù)量可達(dá)750,000次。隨著天津客戶服務(wù)中心全面投入運行，將有近15,000名客服人員為客戶提供7天無休的專業(yè)服務(wù)，服務(wù)能力和水平都將得到顯著提升。

作為銀監(jiān)會批準(zhǔn)設(shè)立的首批四家試點消費金融公司中唯一的外資公司，捷信消費金融有限公司, 其股東為國際領(lǐng)先的消費金融服務(wù)提供商捷信集團(tuán)，于2010年底正式在中國開業(yè)，為中國的客戶提供消費金融服務(wù)。消費是促進(jìn)中國經(jīng)濟(jì)結(jié)構(gòu)轉(zhuǎn)型的重要推動力。捷信消費金融有限公司積極響應(yīng)國家擴(kuò)大內(nèi)需、大力發(fā)展消費金融的要求，通過為客戶提供安全、負(fù)責(zé)任的消費金融服務(wù)，持繼為中國的經(jīng)濟(jì)發(fā)展和人民生活水平的提高做出貢獻(xiàn)。

捷信消費金融有限公司致力于成為負(fù)責(zé)任的消費金融服務(wù)提供商。通過金融知識講座、動漫和在線互動等多種形式，宣傳普及金融知識，培養(yǎng)并提高消費者對社會信用和負(fù)責(zé)任借貸的意識。本著對客戶負(fù)責(zé)的精神，捷信消費金融有限公司創(chuàng)新性地推出了貸款15天猶豫期的制度，為客戶提供安全和優(yōu)質(zhì)的貸款體驗。